A Different Sales Psychology When Moving into the Luxury Space with James x Schulze

June 27, 2023 Jaine Kershner

I’m chatting with James and Otto from James & Schulze about the different sales psychology when moving into the luxury space. James and Otto educate us on why selling & sales in the luxury space are much different from the middle market. We chat about how to interact, how to think, and most importantly how to sell yourself inside the Luxury market wedding space. A little bit about James & Otto, they combined their unique talents to create a thriving business together. Combining editorial, documentary, and fine-art styles, James x Schulze has become a world-renowned photography brand. Their experience and knowledge combine to make a significant impact on photographers who want to take their business to the next level. The methods they’re sharing have turned their photography business into a million-dollar business annually.

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How to take detail images that improve your chance of getting a wedding featured with Kate Ignatowski

June 13, 2023 Jaine Kershner

I’m so excited because I’m chatting with Kate Ignatowski about how to take detail images that improve your chance of getting a wedding featured. Kate and I discuss why detail images are important and what type of images you should (and shouldn’t!) be taken at every single wedding. A little bit about Kate is that she is the founder of Locust Collection, a styling surface & photography backdrop company she started in 2018 with the goal of helping wedding industry creatives elevate their brand with ease. She worked as a destination wedding photographer for over 10 years and developed a keen eye for detail and an innate understanding of the challenges photographers face when traveling for weddings.

And just for our Tea with Jainé listeners, you can save 5% OFF your next purchase at Locust Collection by using the code JAINE at checkout.

Love the podcast? Please leave a 5 ⭐️ review on Apple Podcasts. Thank YOU for your support!

You can listen to Tea with Jainé on Apple Podcasts, Spotify, Google Podcasts and all other major podcasting platforms. You can make a monthly contribution by using the Support this Podcast button in our profile. Thank you so much for all of your kind support!!

Join Submission Support - Monthly Email Membership Community

Follow @jainekershner & @teawithjaine on Instagram

Developing a discerning eye and how curation can completely change your brand impact with Molly McCauley

May 30, 2023 Jaine Kershner

I’m so excited because I’m chatting with Molly McCauley about developing a discerning eye and how curation can completely change your brand impact. Molly shares her knowledge and personal experience on how by completely and intentionally changing her brand, she had transformed her business. A little bit about Molly, she has over 15 years of experience in the wedding industry and art world. With an MFA in Fine Art Photography, Molly has always set her sights on education. She created Make Pretty Workshops for hands-on photo education and mentorship for fashion-forward, design-driven photographers who want to refresh their brand’s aesthetic and gain the experiences needed to grow their business.

Understanding Your Business Rhythm with Ben Finch

May 16, 2023 Jaine Kershner

Today we’re chatting with Ben Finch about how to understand your own business rhythm. Ben shares how his love of music has helped him understand & teach wedding photographers to run a healthy and profitable photography business. Before we he was a wedding photographer, he received his PhD in Strategic and Organizational Leadership and was later hired by a consulting firm to teach medical professionals how to run healthy businesses. Soon after, he realized he could be doing this for his own business, and the Business Rhythm was born. A little bit about Ben, he is a Destination Wedding, Commercial, and Editorial Photographer at Finch Photo and the CEO of Finch Creative Education. Ben is a sought-after photographer, all the while using his learned business strategies to maintain a healthy and lucrative photography career.

Why Your Photography Website Might Be Hurting Your Business with Nate Grahek

May 2, 2023 Jaine Kershner

I’m so excited because I’m chatting with Nate Grahek about why your photography website might be hurting your business. Nate shares his thoughts as to how photographers could unknowingly be keeping new leads from reaching your inbox. But don’t worry, Nate shares how you can easily turn it around and offers some helpful insight on how to do it on your own or with professional help. A little bit about Nate, He is the founder and CEO of Sticky, a suite of DIY tools that help photographers book more clients. He is also a StoryBrand Certified Guide with over a decade of experience in the photography industry.

How to Know When You’ve Entered the Luxury Wedding Market with Wendy Kay of Birds of a Feather Events

April 18, 2023 Jaine Kershner

I’m chatting with Wendy Kay all about how to know when you’ve entered the Luxury Wedding Market. Wendy breaks down the new cost of entry into luxury weddings, explains what luxury clients are looking for, and how to work seamlessly inside the luxury wedding market. Wendy is the creative director of Birds of Feather Events and co-owner of Educate, Empower, Encourage. She’s been named a Top Wedding Planner and Event Designer by Martha Stewart Weddings and Best Wedding Planner in America by BRIDES. Wendy’s time is focused on educating other vendors on best business practices to transform their own businesses through honesty and “tough love” with E3.

E3 has just launched The Learning Library which is a one-of-a-kind industry resource that grants you the knowledge and insight to uplevel your business in a proven, approachable, digestible (and super affordable!) manner from the lens of three of BRIDES + Martha Stewart Weddings Best Wedding Planners in America. You can choose a lifetime, yearly, or monthly subscription beginning at $99 per month.

Need help submitting your weddings? Join Submission Support - Our Monthly Membership Community

Visit Our Shop - Get our latest Online Course, Templates, and E-Guides

Stay in the know! Subscribe to our newsletter, podcast, join our facebook group, and be sure to follow @t eawithjaine on Instagram

Interested in collaborating? Please fill out our contact page and say hello!

How to Grow an Associate Team with Gary Pope

April 4, 2023 Jaine Kershner

Today I’m so excited because I’m chatting with Gary Pope all about how to grow your associate team. Gary shares his story as to how and why he added associates to his team, how they have helped increased his annual revenue, and why he plans to make a new brand just for his associates. A little bit about Gary, he is the owner of Love Long and Prosper Photography and is based in Connecticut. Early on Gary established himself as a hyper-niched photographer and as a result, he doesn’t look at other photographers as competition, industry trends, or their prices as he now runs a successful 6-figure photography business.

Money Mistakes Photographers are Making with Catherine Guidry

March 21, 2023 Jaine Kershner

Today I’m so excited because I’m chatting with my friend Catherine Guidry about money mistakes photographers are making. She shares the top areas where photographers are not spending their money wisely, shares her favorite resources to get on track as well as advises how we can tackle this all on our own. A little bit about Catherine is a wedding photographer, podcaster, and educator based in New Orleans. She is passionate about helping other photographers and creative entrepreneurs embrace imperfection and pursue their passions through the podcast "Mistakes Make Magic," her membership community the Wedding Photography Society, and a variety of online wedding photography courses.

Power of Reels for Your Business with Angela Shae

March 7, 2023 Jaine Kershner

Today I’m chatting with Angela Shae all about the power of using reels in your business. Angela helps us understand why reels are important, how video is here to stay, and how to get started getting great behind-the-scenes content for your reels. A little bit about Angela, she was a destination wedding photographer for 10 years before launching Angela Shea Instagram Management which is now morphed into Social Templates Co. Social Templates Co. is a community of creatives, where members have access to high-quality, done-for-you social media resources, allowing Angela to serve more creatives, and help more like-minded people.

Become a Member of Social Templates Co. and receive your first month FREE - Use code JAINE at checkout.

Love the podcast? Please leave a 5 ⭐️ review on Apple Podcasts. Thank YOU for your support!

You can listen to Tea with Jainé on Apple Podcasts, Spotify, Google Podcasts, and all other major podcasting platforms. You can make a monthly contribution by using the Support this Podcast button in our profile. Thank you so much for all of your kind support!!

Follow @teawithjaine on Instagram

How to Create a Brand That Has No Competition with Eden Strader

February 21, 2023 Jaine Kershner

Today I’m chatting with Eden Strader about how to create a brand that has no competition. Eden explains how she helps her wedding photographers figure out who they are as a person, and how to use their intuition and weave that into their brand which ultimately makes them stand out in a sea of competition. Eden is a six-figure photographer turned business coach who inspires entrepreneurs, artists, and makers to build a life of artistic growth, wealth, and personal power with carefully curated strategies in marketing, mindset, sales strategy, and self-care through excavating her client's unique brand of magic.